Process of a Campaign
From first contact to final payment, there’s a lot of work behind influencer ad campaigns! 🤠
Matching talent to brands, reviewing contracts, approving content, reporting insights, and more – we take care of the admin so creators can focus on creating.
In this article, we break down the process of a campaign and how we ensure a smooth ride from start to finish! 🐎
Chat with Client
We kick things off with a chat to understand the brand's goals, timeline, and budget.
Whether a brand comes to us looking for partnerships or we pitch talent proactively, we help shape the campaign by offering suggestions or honing in on someone they already have in mind.
See some of the brands we work with on our Instagram.
Talent Presented Opportunity
We share the landed deal with the most relevant talent, covering key info like deliverables, deadlines, and fee.
If it’s a good fit, we’re off to the races!
Curious about categories? See our talent.
Contract Signed
Once the creator's keen, we either draft up a contract or review the brand’s, making sure everything is looking fair and fresh!
Once the manager signs on the dotted line, it’s all systems go for the campaign.
Concepting
The creator submits a concept with our guidance to align with the both client’s brief and talent’s style.
This step keeps everyone happy and avoids reshoots by making sure we’re all on the same page before production begins!
Drafting
When filming, it’s important the creator sticks to the brief and approved concept.
We’ll review the draft before sharing it with the brand and manage any feedback to help the creator make any necessary changes.
Talent Posts Content
Once approved, the creator goes live on the agreed date and platforms.
We’ll confirm any final details, like ensuring #AD declaration and collecting boosting codes.
Invoicing and Payment
After the post goes live, we invoice the client and collect important insights for reporting – like reach and engagement.
You’ll send your own invoice to us with your agreed fee. Once the client pays our invoice, we’ll process your payment, minus our commission.
Now that you’ve seen what we do behind the scenes, you may be curious about the Benefits of a Talent Agency.
If you’re a creator or brand wanting to hear more about what we can do for you, please Say Howdy!
