BEAUTY FASHION LIFESTYLE

With over 290K followers across TikTok and Instagram, makeup artist Nikita Chaithoo has become a go-to trusted voice for guidance in the beauty space—especially for those often underrepresented in the industry.

Her content is a vibrant mix of glam and experimental creative looks, peppered with product reviews, GRWMs, hair tutorials and face shaving guides. A creative at heart, Nikita thrives on a beauty challenge—frequently going viral for her trend-savvy takes and bold use of colour. Beyond this she loves to share daily snapshots of Auckland life (did somebody say Matcha and Pilates?) and her beautifully curated home.

A former Sephora employee and now full-time MUA, she brings expert knowledge and honest recommendations to her audience. She also runs Chai Studios, her own beauty business and home of her signature facial razors and makeup services. Whether she’s behind the camera or behind the brush, Nikita is all about perfecting those extra special moments in life, and helping others feel like their most beautiful, empowered selves.

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