Meet Rebekah Jujnovich: Mum Vlogger and Unfiltered Friend
Honest, hilarious, and refreshingly unfiltered, Rebekah Jujnovich has built a loyal community by sharing the beautifully chaotic reality of life in your thirties ☀️
A mum of two (a busy toddler and a baby), Rebekah is known for her relatable cleaning content, effortless fashion, funny skits, and the everyday moments that remind us none of us really have it all together 🏆
Rebekah has a knack for turning everyday chaos into content that’s both entertaining and incredibly relatable 🫶
What different types of content do you create and why do you enjoy it?
My content covers mum life, married life, silly little skits, fashion, beauty – I'm really just a classic Kiwi mum, but I do pride myself on being relatable and unedited!
I create content primarily for millennial mums, and my only purpose really is to make them feel seen and give them a laugh at the end of usually a chaotic day.
How did your content creation journey begin?
I got into content creation in 2024 after I got married! I love a project, and so I needed something else to sink my teeth into.
However, mum and work life took priority so I never really posted that much. Then at the end of 2025, when I went on maternity leave again, I saw an opportunity to start posting more consistently, so I took it.
I love performing, I love an audience, and I've always been behind the scenes. So I honestly just thought, why not? What's the worst that could happen? I get zero likes and two unfollows?
What’s the biggest lesson you’ve learned from motherhood so far?
The biggest lesson I've learned during motherhood so far is honestly, it's easy. You've just got to roll with it sometimes. I'm a classic Type-A gal, and so I've had to let that go!
Every year I choose a word to live by. My word this year is adapt, but it should really just be the word for this entire chapter of motherhood.
“If you post consistently, you'll build a community that you feel really connected to. ” - Bex
How would you describe your fashion sense?
Honestly, I find my style quite hard to explain because ultimately I dress for my mood.
If I'm feeling sassy and I'm off to a kid's birthday party, then I'll wear a cap and some JLo hoops, pair it with leggings so I can get down on the ground. If I'm going to a work event, but I'm bloated, then you best believe I'm wearing an oversize blazer and elasticated pants!
I go through seasons of black and then seasons of colour, but I always come back to just dressing and whatever makes me feel good.
How do you look after yourself when life gets overwhelming? What fills your cup?
There would probably be two ways that I would fill my cup if I'm feeling overwhelmed.
Hot coffee. Solo drive. Throwback playlist. Or, girls night out with champagne and good food. I'm an extrovert, so I love to recharge around my people!
What advice do you have for other mums wanting to become a content creator like you?
My advice to other mums who want to become a content creator would be just start. I know that sounds like a cliché, but if you post consistently, get creative, you'll find your niche and you'll build a community that you're really proud of and feel really connected to.
“My only purpose really is to make other mums feel seen.” - Bex
To see more of Rebekah, visit her on social media or check out her talent page.
